During the RIU (Research Into Use) program Muvek piloted a business oriented Farmers Support Unit named “KukuDeal”) for aim of strengthening the development of the poultry industry during and after RIU’s exit. The unit was designed to address sub-sector development challenges at national scale in this way:
Here and now, Muvek has registered “KuKuDeal” as one of her Trading Companies and we believe the unit will create a lasting foundation for developing the subsection national level while maximizing the impact and inclusiveness of rural smallholder’s farmers. This is important because rural producers still require support in terms of coordination, managing market access, policy influence, research and development. KukuDeal will also continue to collect lessons on the model and promote its adoption in other regions and in other agricultural commodity chains. KukuDeals’ intention is to build a profitable poultry business along the entire poultry value chain to export level, then distribute shares to stakeholder organisations like for producers, breeders and feed manufacturers, etc. Muvek is currently working with other actors to develop such organisations as it did to develop the Tanzania Poultry Breeders Association.
Muvek is now investing about 1.1Mil USD to establish a feed plant under KukuDeal, out of which, USD 0.8mil is a commercial loan. The plant is meant to ensure availability of quality feeds as KukuDeal runs the poultry contract farming scheme. We are also in the process of mobilizing resources sufficient to; (i) Expand the production contract scheme and involve more farmers; (ii) Invest in poultry meat processing; and (iii) Invest egg sorting, grading and packaging. It is therefore KukuDeal’s vision to improve the production, quality and value of rural poultry products to international competitive standards.
In all its work Muvek’s ambition is grounded in supporting the private sector towards increasing investment in using new knowledge, sourcing technology and consequently promote rural innovation and growth.
Towards Our 10years Anniversary (2005-2015)
Ten years of Breaking Development Myths